Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
FocusX for Twitter
Spring mini for Twitter18/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Improve the tweet experience”
Has a subtitle
Could not read the store page.
28/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 150 characters.
Opens with a tight hook
First paragraph is 132 characters.
1,706 characters.
Enough substance
3,285 characters.
15 bullet lines, 15 paragraph breaks.
Easy to scan
48 bullet lines, 10 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.50 average.
Rating of 4.5 or higher
4.24 average.
8 ratings.
Enough ratings to be trusted
85 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 313 days ago.
Updated recently
Last update 151 days ago.
Generic notes: “fix following list issue”
Release notes say something
192 characters of release notes.
1 language.
Localised listing
34 languages.
113 MB.
Reasonable download size
59 MB.