Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
25/30 characters used.
Uses the 30 characters
11/30 characters used.
Keyword part: “Fix Equipment”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Business”
Could not read the store page.
Uses the 30 characters
8/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 216 characters.
Opens with a tight hook
First paragraph is 51 characters.
1,372 characters.
Enough substance
244 characters.
0 bullet lines, 12 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.36 average.
Rating of 4.5 or higher
3.67 average.
14 ratings.
Enough ratings to be trusted
3 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 53 days ago.
Updated recently
Last update 3 days ago.
103 characters of release notes.
Release notes say something
Generic notes: “Update performance and job information”
1 language.
Localised listing
1 language.
99 MB.
Reasonable download size
191 MB.