Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
24/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “money won’t stop you”.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Instant Digital Financing”
7/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “finance”.
Adds new keywords
No words repeated from the title.
First paragraph is 27 characters.
Opens with a tight hook
First paragraph is 38 characters.
355 characters.
Enough substance
764 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
4 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.51 average.
Rating of 4.5 or higher
3.41 average.
469 ratings.
Enough ratings to be trusted
377 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 34 days ago.
Updated recently
Last update 20 days ago.
Generic notes: “Mobile app performance improvements and general fixes”
Release notes say something
Generic notes: “App enhancements and bug fixes.”
2 languages.
Localised listing
2 languages.
113 MB.
Reasonable download size
218 MB.