Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
22/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “free”, “app”.
“Messenger SMS: Fast & easy SMS”
Has a subtitle
Could not read the store page.
30/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “messenger”.
Adds new keywords
Could not read the store page.
First paragraph is 405 characters.
Opens with a tight hook
First paragraph is 403 characters.
3,164 characters.
Enough substance
3,074 characters.
10 bullet lines, 13 paragraph breaks.
Easy to scan
7 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.47 average.
Rating of 4.5 or higher
4.29 average.
414 ratings.
Enough ratings to be trusted
506 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1010 days ago.
Updated recently
Last update 10 days ago.
Generic notes: “- Developer Website Updated.”
Release notes say something
Generic notes: “Bug fixes and performance improvement”
5 languages.
Localised listing
1 language.
23 MB.
Reasonable download size
112 MB.