Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Avici: Internet finance
Payy23/30 characters used.
Uses the 30 characters
4/30 characters used.
Keyword part: “Internet finance”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Payy anyone, anywhere”
Could not read the store page.
Uses the 30 characters
21/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “payy”.
First paragraph is 72 characters.
Opens with a tight hook
First paragraph is 42 characters.
383 characters.
Enough substance
535 characters.
4 bullet lines, 1 paragraph breaks.
Easy to scan
3 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.45 average.
Rating of 4.5 or higher
4.11 average.
49 ratings.
Enough ratings to be trusted
35 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 37 days ago.
Generic notes: “- Bug fixes and performance improvements.”
Release notes say something
Generic notes: “bug fixes and performance improvements”
1 language.
Localised listing
3 languages.
288 MB.
Reasonable download size
130 MB.