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Two listings. One rope.

Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.

Monét - Startup Plan Builder
Masterplan: Launch a Business
+708 m ahead
Monét - Startup Plan Builder icon

Monét - Startup Plan Builder

Business Toolkit & Simulator

7,256m82/100 · High Camp
Full audit →
Masterplan: Launch a Business icon

Masterplan: Launch a Business

Make your first $10k/mo

6,548m74/100 · High Camp
Full audit →
Section by section
100
Title
100
100
◀ Subtitle
89
87
◀ Description
77
100
◀ Screenshots
76
70
Ratings ▶
78
40
◀ Freshness
16
44
Reach
44
The numbers
4.50Rating4.81
16Ratings187
10Screenshots6
1.5 yr agoLast update1 yr ago
1Languages1
20 MBSize148 MB
Keywords in title + subtitle
Check by check
Good

28/30 characters used.

Title
Uses the 30 characters
Good

29/30 characters used.

Good

Keyword part: “Startup Plan Builder”.

Title
Carries a keyword, not only a brand
Good

Keyword part: “Launch a Business”.

Good

No filler words.

Title
No wasted words
Good

No filler words.

Good

“Business Toolkit & Simulator”

Subtitle
Has a subtitle
Good

“Make your first $10k/mo”

Good

28/30 characters used.

Subtitle
Uses the 30 characters
Improve

23/30 characters used.

Good

No words repeated from the title.

Subtitle
Adds new keywords
Good

No words repeated from the title.

Good

First paragraph is 40 characters.

Description
Opens with a tight hook
Good

First paragraph is 54 characters.

Good

3,190 characters.

Description
Enough substance
Improve

834 characters.

Good

26 bullet lines, 13 paragraph breaks.

Description
Easy to scan
Good

4 bullet lines, 5 paragraph breaks.

Fix

No user counts, press or awards mentioned.

Description
Shows social proof
Fix

No user counts, press or awards mentioned.

Good

10/10 iPhone screenshots.

Screenshots
Fills the 10 screenshot slots
Improve

6/10 iPhone screenshots.

Good

First screenshots are portrait.

Screenshots
Portrait panels up front
Good

First screenshots are portrait.

Good

10 iPad screenshots.

Screenshots
iPad screenshots
Improve

3 iPad screenshots.

Good

4.50 average.

Ratings
Rating of 4.5 or higher
Good

4.81 average.

Fix

16 ratings.

Ratings
Enough ratings to be trusted
Fix

187 ratings.

No data

No recent written reviews available.

Ratings
Recent reviews are positive
No data

No recent written reviews available.

Fix

Last update 562 days ago.

Freshness
Updated recently
Fix

Last update 367 days ago.

Good

454 characters of release notes.

Freshness
Release notes say something
Fix

Generic notes: “Expanded set of features to help you build your business!”

Fix

1 language.

Reach
Localised listing
Fix

1 language.

Good

20 MB.

Reach
Reasonable download size
Good

148 MB.