Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
14/30 characters used.
Keyword part: “Private,Pure,Fast”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Browser built for privacy.”
Has a subtitle
“Fast, Secure & Search Engine”
26/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “browser”.
Adds new keywords
No words repeated from the title.
First paragraph is 317 characters.
Opens with a tight hook
First paragraph is 261 characters.
2,306 characters.
Enough substance
3,402 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
30 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.67 average.
Rating of 4.5 or higher
4.61 average.
528 ratings.
Enough ratings to be trusted
2,361 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 252 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “fix bugs.”
Release notes say something
301 characters of release notes.
7 languages.
Localised listing
59 languages.
41 MB.
Reasonable download size
89 MB.