Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
People Are Everything
Nectar - Employee RecognitionBoth fight for
No overlap. These two are not chasing the same searches.
Only Nectar
21/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Employee Recognition”.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Employee Recognition”
8/30 characters used.
Uses the 30 characters
20/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “employee”, “recognition”.
First paragraph is 103 characters.
Opens with a tight hook
First paragraph is 144 characters.
127 characters.
Enough substance
466 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.19 average.
Rating of 4.5 or higher
4.38 average.
36 ratings.
Enough ratings to be trusted
98 ratings.
Last 23 written reviews average 4.3★.
Recent reviews are positive
Last 40 written reviews average 4.7★.
Last update 17 days ago.
Updated recently
Last update 577 days ago.
Generic notes: “Updated approval processes to support ecards without points. Routine …”
Release notes say something
Generic notes: “Bug fixes for handling deep links”
1 language.
Localised listing
1 language.
47 MB.
Reasonable download size
3 MB.