Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
People Are Everything
Reliance Matrix21/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Absence solution for employees”
8/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 103 characters.
Opens with a tight hook
First paragraph is 346 characters.
127 characters.
Enough substance
1,283 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
7 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.19 average.
Rating of 4.5 or higher
4.64 average.
36 ratings.
Enough ratings to be trusted
12,073 ratings.
Last 23 written reviews average 4.3★.
Recent reviews are positive
Last 40 written reviews average 3.0★.
Last update 17 days ago.
Updated recently
Last update 1 days ago.
Generic notes: “Updated approval processes to support ecards without points. Routine …”
Release notes say something
Generic notes: “This update includes performance improvements, bug fixes and enhanceme…”
1 language.
Localised listing
2 languages.
47 MB.
Reasonable download size
27 MB.