Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Daily Planner, To-Do List
Planner for iPadDaily Planner, To-Do List
Planwiz: Your Daily To Do List
25/30 characters used.
Uses the 30 characters
16/30 characters used.
Keyword part: “Do List”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “ipad”.
“Planwiz: Your Daily To Do List”
Has a subtitle
“Directly write on the calendar”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “daily”, “list”.
Adds new keywords
No words repeated from the title.
First paragraph is 98 characters.
Opens with a tight hook
First paragraph is 36 characters.
3,998 characters.
Enough substance
1,663 characters.
58 bullet lines, 44 paragraph breaks.
Easy to scan
8 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
0/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
No screenshots.
8 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.76 average.
Rating of 4.5 or higher
4.45 average.
11,356 ratings.
Enough ratings to be trusted
500 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 2 days ago.
432 characters of release notes.
Release notes say something
Generic notes: “bug fix”
1 language.
Localised listing
8 languages.
228 MB.
Reasonable download size
59 MB.