Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
14/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Nutrition and Quality of Life”
Has a subtitle
“For people who live with IBD”
29/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “ibd”.
First paragraph is 942 characters.
Opens with a tight hook
First paragraph is 281 characters.
3,447 characters.
Enough substance
281 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
0 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
2.00 average.
12 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 402 days ago.
Updated recently
Last update 703 days ago.
187 characters of release notes.
Release notes say something
Generic notes: “Updating to an existing app to fix some issues.”
1 language.
Localised listing
1 language.
22 MB.
Reasonable download size
40 MB.