Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Clean Master：Storage Cleaner
Security Master - Data PrivacyClean Master：Storage Cleaner
Free up Space, Delete Photos
28/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Data Privacy”.
No filler words.
No wasted words
No filler words.
“Free up Space, Delete Photos”
Has a subtitle
“Check protection, block popups”
28/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 47 characters.
Opens with a tight hook
First paragraph is 233 characters.
828 characters.
Enough substance
1,835 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
4 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
0 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.51 average.
Rating of 4.5 or higher
4.40 average.
565 ratings.
Enough ratings to be trusted
3,986 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 498 days ago.
Updated recently
Last update 186 days ago.
Generic notes: “Fix known bugs”
Release notes say something
Generic notes: “Improved user analytics”
3 languages.
Localised listing
1 language.
40 MB.
Reasonable download size
20 MB.