Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
iProtect: Security & Privacy
iSecurity: Total ProtectioniSecurity: Total Protection
Private, Safe, Secret & Secure
28/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Security & Privacy”.
Carries a keyword, not only a brand
Keyword part: “Total Protection”.
No filler words.
No wasted words
No filler words.
“Web Protection & Total Secure”
Has a subtitle
“Private, Safe, Secret & Secure”
29/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 80 characters.
Opens with a tight hook
First paragraph is 47 characters.
2,105 characters.
Enough substance
1,901 characters.
14 bullet lines, 7 paragraph breaks.
Easy to scan
13 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.35 average.
Rating of 4.5 or higher
4.35 average.
48 ratings.
Enough ratings to be trusted
5,556 ratings.
No recent written reviews available.
Recent reviews are positive
Last 36 written reviews average 2.5★.
Last update 168 days ago.
Updated recently
Last update 164 days ago.
Generic notes: “Fix bugs”
Release notes say something
Generic notes: “Fix bugs”
9 languages.
Localised listing
10 languages.
36 MB.
Reasonable download size
53 MB.