Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Luminar: Photo Editor Pro
AI Edit, Enhance & Retouch
25/30 characters used.
Uses the 30 characters
11/30 characters used.
Keyword part: “Photo Editor Pro”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“AI Edit, Enhance & Retouch”
Has a subtitle
Could not read the store page.
26/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 253 characters.
Opens with a tight hook
First paragraph is 28 characters.
3,927 characters.
Enough substance
2,014 characters.
16 bullet lines, 16 paragraph breaks.
Easy to scan
7 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.76 average.
Rating of 4.5 or higher
3.47 average.
4,588 ratings.
Enough ratings to be trusted
329 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 0 days ago.
Generic notes: “Luminar Mobile 4.4.2: Faster and steadier • Stability and performance …”
Release notes say something
Generic notes: “Fixed a crash and a memory pressure issue.”
21 languages.
Localised listing
14 languages.
643 MB.
Reasonable download size
1265 MB.