Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
22/30 characters used.
Uses the 30 characters
18/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“A tool to 10× your toots”
Could not read the store page.
Uses the 30 characters
24/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 185 characters.
Opens with a tight hook
First paragraph is 66 characters.
778 characters.
Enough substance
2,367 characters.
5 bullet lines, 3 paragraph breaks.
Easy to scan
8 bullet lines, 21 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
1 iPad screenshots.
4.50 average.
Rating of 4.5 or higher
4.50 average.
2 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 730 days ago.
Updated recently
Last update 687 days ago.
Generic notes: “Minor improvement”
Release notes say something
455 characters of release notes.
1 language.
Localised listing
1 language.
18 MB.
Reasonable download size
16 MB.