Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
11/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
Could not read the store page.
8/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 472 characters.
Opens with a tight hook
First paragraph is 103 characters.
472 characters.
Enough substance
127 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
2.69 average.
Rating of 4.5 or higher
4.19 average.
35 ratings.
Enough ratings to be trusted
36 ratings.
Last 11 written reviews average 1.5★.
Recent reviews are positive
Last 23 written reviews average 4.3★.
Last update 686 days ago.
Updated recently
Last update 17 days ago.
Generic notes: “- Bug fixes and enhancements - Critical login issue resolved”
Release notes say something
Generic notes: “Updated approval processes to support ecards without points. Routine …”
1 language.
Localised listing
1 language.
33 MB.
Reasonable download size
47 MB.