Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SparqGo
Spark - Shift CalendarSpark - Shift Calendar
Customize, Organize, Plan Life
7/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Shift Calendar”.
No filler words.
No wasted words
No filler words.
“UnitedHealth Group resources”
Has a subtitle
“Customize, Organize, Plan Life”
28/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 212 characters.
Opens with a tight hook
First paragraph is 39 characters.
212 characters.
Enough substance
1,996 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.91 average.
Rating of 4.5 or higher
4.77 average.
5,762 ratings.
Enough ratings to be trusted
7,508 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 58 days ago.
Updated recently
Last update 108 days ago.
264 characters of release notes.
Release notes say something
Generic notes: “Fixed issues and improved app performance.”
3 languages.
Localised listing
1 language.
127 MB.
Reasonable download size
14 MB.