Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Cleaner Plan - Storage & Dupes
Free Up Space & Photos Org
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Storage & Dupes”.
Carries a keyword, not only a brand
Keyword part: “Protection, Privacy”.
No filler words.
No wasted words
No filler words.
“Free Up Space & Photos Org”
Has a subtitle
“Block popups and ads, security”
26/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 94 characters.
Opens with a tight hook
First paragraph is 681 characters.
3,072 characters.
Enough substance
1,616 characters.
15 bullet lines, 10 paragraph breaks.
Easy to scan
2 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
0 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.20 average.
Rating of 4.5 or higher
4.49 average.
100 ratings.
Enough ratings to be trusted
586 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 36 days ago.
Updated recently
Last update 436 days ago.
135 characters of release notes.
Release notes say something
Generic notes: “Application improved for users with 18 iOS”
11 languages.
Localised listing
6 languages.
176 MB.
Reasonable download size
34 MB.