Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Coast: Smart Fuel Cards
Applause App23/30 characters used.
Uses the 30 characters
12/30 characters used.
Keyword part: “Smart Fuel Cards”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “app”.
“Smart fleet and fuel cards”
Has a subtitle
“Finance”
26/30 characters used.
Uses the 30 characters
7/30 characters used.
Repeats title words: “smart”, “fuel”, “cards”.
Adds new keywords
No words repeated from the title.
First paragraph is 127 characters.
Opens with a tight hook
First paragraph is 407 characters.
480 characters.
Enough substance
1,361 characters.
5 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.38 average.
Rating of 4.5 or higher
4.64 average.
29 ratings.
Enough ratings to be trusted
360 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 2 days ago.
96 characters of release notes.
Release notes say something
Generic notes: “- General bug and stability fixes”
1 language.
Localised listing
1 language.
34 MB.
Reasonable download size
48 MB.