Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
OnTheJob App
American Airlines Credit Union12/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
No filler words.
“Business”
Has a subtitle
“Finance”
8/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 98 characters.
Opens with a tight hook
First paragraph is 90 characters.
1,388 characters.
Enough substance
3,053 characters.
0 bullet lines, 13 paragraph breaks.
Easy to scan
19 bullet lines, 1 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
3.28 average.
Rating of 4.5 or higher
4.72 average.
153 ratings.
Enough ratings to be trusted
23,006 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 38 days ago.
Updated recently
Last update 32 days ago.
Generic notes: “Bug fixes and security improvements”
Release notes say something
Generic notes: “Bug fixes and feature enhancements”
1 language.
Localised listing
5 languages.
46 MB.
Reasonable download size
65 MB.