Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
21/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “expenses tracker”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 46 characters.
Opens with a tight hook
First paragraph is 53 characters.
2,463 characters.
Enough substance
218 characters.
10 bullet lines, 9 paragraph breaks.
Easy to scan
9 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.76 average.
4,842 ratings.
Enough ratings to be trusted
4,923 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 91 days ago.
Updated recently
Last update 675 days ago.
Generic notes: “Improves performance and fixes crashes.”
Release notes say something
Generic notes: “Improved new widget”
8 languages.
Localised listing
2 languages.
210 MB.
Reasonable download size
16 MB.