Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SkinTheory Skin + Acne Routine
Skincare Tracker + Journal
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “AI Skincare & Acne Scan”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Find custom routine & products”
Has a subtitle
“Skincare Tracker + Journal”
30/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 160 characters.
Opens with a tight hook
First paragraph is 227 characters.
2,217 characters.
Enough substance
2,904 characters.
8 bullet lines, 10 paragraph breaks.
Easy to scan
14 bullet lines, 17 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.14 average.
Rating of 4.5 or higher
4.53 average.
58 ratings.
Enough ratings to be trusted
53 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 780 days ago.
Updated recently
Last update 2 days ago.
Generic notes: “Stability improvements and bugfixes”
Release notes say something
Generic notes: “Added Feature: Fancy Routine Reminders”
1 language.
Localised listing
1 language.
25 MB.
Reasonable download size
50 MB.