Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Text messaging
Messenger for Messages14/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“All Social Messenger:SMS,Emoji”
Has a subtitle
“Messenger SMS: Fast & easy SMS”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “messenger”.
First paragraph is 305 characters.
Opens with a tight hook
First paragraph is 405 characters.
3,893 characters.
Enough substance
3,164 characters.
22 bullet lines, 6 paragraph breaks.
Easy to scan
10 bullet lines, 13 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.60 average.
Rating of 4.5 or higher
4.47 average.
5 ratings.
Enough ratings to be trusted
414 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 14 days ago.
Updated recently
Last update 1010 days ago.
Generic notes: “- Performance Improvement. - Bugs Fixing.”
Release notes say something
Generic notes: “- Developer Website Updated.”
15 languages.
Localised listing
5 languages.
37 MB.
Reasonable download size
23 MB.