Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
6/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Outfit Planner & Closet”.
No filler words.
No wasted words
No filler words.
“Your Closet in Your Pocket”
Has a subtitle
Could not read the store page.
26/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 50 characters.
Opens with a tight hook
First paragraph is 45 characters.
2,653 characters.
Enough substance
3,522 characters.
0 bullet lines, 10 paragraph breaks.
Easy to scan
9 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.59 average.
1,152 ratings.
Enough ratings to be trusted
5,498 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 41 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Fixes and improvements”
Release notes say something
65 characters of release notes.
1 language.
Localised listing
24 languages.
158 MB.
Reasonable download size
135 MB.