Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
HMH 24/7
Smart Square Go8/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“See a provider online 24/7”
Has a subtitle
“Clinician Schedule Management”
26/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 401 characters.
Opens with a tight hook
First paragraph is 311 characters.
981 characters.
Enough substance
1,401 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 8 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.79 average.
Rating of 4.5 or higher
2.97 average.
736 ratings.
Enough ratings to be trusted
610 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 113 days ago.
Updated recently
Last update 15 days ago.
Generic notes: “Get 24/7 primary and urgent care from Cedars-Sinai.”
Release notes say something
Generic notes: “Updated build configuration”
2 languages.
Localised listing
1 language.
176 MB.
Reasonable download size
31 MB.