Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Silent Letters
Dearyou : Pen Pal LettersDearyou : Pen Pal Letters
Slow mail with someone new
14/30 characters used.
Uses the 30 characters
25/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Pen Pal Letters”.
No filler words.
No wasted words
No filler words.
“Write, Send and Relax”
Has a subtitle
“Slow mail with someone new”
21/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 112 characters.
Opens with a tight hook
First paragraph is 82 characters.
112 characters.
Enough substance
2,404 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
4 bullet lines, 14 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
No ratings yet.
Rating of 4.5 or higher
4.14 average.
0 ratings.
Enough ratings to be trusted
14 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 389 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “The issues at app launch have been resolved”
Release notes say something
Generic notes: “Bug fixes and stability improvements.”
6 languages.
Localised listing
14 languages.
31 MB.
Reasonable download size
136 MB.