Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Signature JF
dr.CAFE Coffee12/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Food & Drink”
Has a subtitle
“Cafe Coffee Catering”
12/30 characters used.
Uses the 30 characters
20/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “cafe”, “coffee”.
First paragraph is 120 characters.
Opens with a tight hook
First paragraph is 345 characters.
969 characters.
Enough substance
3,888 characters.
2 bullet lines, 0 paragraph breaks.
Easy to scan
7 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.00 average.
Rating of 4.5 or higher
4.22 average.
1 ratings.
Enough ratings to be trusted
478 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 81 days ago.
Updated recently
Last update 1 days ago.
204 characters of release notes.
Release notes say something
Generic notes: “This update contains bug fixes and performance improvements.”
4 languages.
Localised listing
2 languages.
106 MB.
Reasonable download size
171 MB.