Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SimplyWise: Cost Estimator
Joist: Estimate Invoice MakerJoist: Estimate Invoice Maker
Trusted by 1.3M+ Contractors
Only SimplyWise
Only Joist
26/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Cost Estimator”.
Carries a keyword, not only a brand
Keyword part: “Estimate Invoice Maker”.
No filler words.
No wasted words
No filler words.
“Construction Estimate Maker”
Has a subtitle
“Trusted by 1.3M+ Contractors”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 374 characters.
Opens with a tight hook
First paragraph is 336 characters.
3,775 characters.
Enough substance
3,993 characters.
29 bullet lines, 16 paragraph breaks.
Easy to scan
10 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.75 average.
36,842 ratings.
Enough ratings to be trusted
14,208 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “We've been hard at work on several exciting new features, as well as m…”
Release notes say something
Generic notes: “Hey Joisters! This update contains bug fixes and performance improveme…”
1 language.
Localised listing
1 language.
138 MB.
Reasonable download size
191 MB.