Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Rent the Runway (RTR)
Pickle | Rent & Lend FashionPickle | Rent & Lend Fashion
Shop Closets in Your Community
21/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Rent & Lend Fashion”.
No filler words.
No wasted words
No filler words.
“Designer Clothing Rental”
Has a subtitle
“Shop Closets in Your Community”
24/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 194 characters.
Opens with a tight hook
First paragraph is 185 characters.
1,243 characters.
Enough substance
466 characters.
0 bullet lines, 13 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.63 average.
228,595 ratings.
Enough ratings to be trusted
3,712 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 1 days ago.
Generic notes: “Trimmed some loose hems for a snag-free app experience. Bug fixes and …”
Release notes say something
Generic notes: “- UX enhancements - Bug fixes”
1 language.
Localised listing
1 language.
243 MB.
Reasonable download size
85 MB.