Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
16/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Secure digital banking”
Has a subtitle
“Finance”
22/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 220 characters.
Opens with a tight hook
First paragraph is 51 characters.
2,811 characters.
Enough substance
560 characters.
2 bullet lines, 16 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.63 average.
Rating of 4.5 or higher
3.43 average.
91 ratings.
Enough ratings to be trusted
23 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 25 days ago.
Generic notes: “Bug fixes and minor enhancements.”
Release notes say something
Generic notes: “Bug fixes”
1 language.
Localised listing
1 language.
230 MB.
Reasonable download size
106 MB.