Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Skincare Routines: SkinAssist
TNB Skincare – AI AssistantSection by section
The numbers
Keywords in title + subtitle
Check by check
29/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “SkinAssist”.
Carries a keyword, not only a brand
Keyword part: “AI Assistant”.
No filler words.
No wasted words
No filler words.
“Cosmetic Ingredient Checker”
Has a subtitle
“Routines, Face & Product Scan”
27/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 65 characters.
Opens with a tight hook
First paragraph is 46 characters.
3,953 characters.
Enough substance
2,730 characters.
9 bullet lines, 15 paragraph breaks.
Easy to scan
10 bullet lines, 19 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.67 average.
Rating of 4.5 or higher
5.00 average.
6 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 235 days ago.
Updated recently
Last update 123 days ago.
268 characters of release notes.
Release notes say something
Generic notes: “Fix issue with reports.”
14 languages.
Localised listing
1 language.
48 MB.
Reasonable download size
65 MB.