Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
PayLater: Split Your Payments
Katapult | Shop & Lease to OwnKatapult | Shop & Lease to Own
Browse, shop, lease, and own.
29/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Split Your Payments”.
Carries a keyword, not only a brand
Keyword part: “Shop & Lease to Own”.
No filler words.
No wasted words
No filler words.
“Relax, PayLater”
Has a subtitle
“Browse, shop, lease, and own.”
15/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “paylater”.
Adds new keywords
Repeats title words: “shop”, “lease”.
First paragraph is 63 characters.
Opens with a tight hook
First paragraph is 290 characters.
2,430 characters.
Enough substance
2,732 characters.
1 bullet lines, 12 paragraph breaks.
Easy to scan
6 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.49 average.
Rating of 4.5 or higher
4.81 average.
305 ratings.
Enough ratings to be trusted
28,822 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 11 days ago.
115 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and Improvements”
2 languages.
Localised listing
1 language.
106 MB.
Reasonable download size
28 MB.