Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
24/30 characters used.
Keyword part: “Split Your Payments”.
Carries a keyword, not only a brand
Keyword part: “Split your rent”.
No filler words.
No wasted words
No filler words.
“Relax, PayLater”
Has a subtitle
Could not read the store page.
15/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “paylater”.
Adds new keywords
Could not read the store page.
First paragraph is 63 characters.
Opens with a tight hook
First paragraph is 69 characters.
2,430 characters.
Enough substance
69 characters.
1 bullet lines, 12 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.49 average.
Rating of 4.5 or higher
4.60 average.
305 ratings.
Enough ratings to be trusted
2,894 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 5 days ago.
115 characters of release notes.
Release notes say something
Generic notes: “* Improve app installation experience”
2 languages.
Localised listing
1 language.
106 MB.
Reasonable download size
66 MB.