Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
28/30 characters used.
Uses the 30 characters
14/30 characters used.
Keyword part: “Rediscover letters”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Letters are back!”
Has a subtitle
“Write, Send and Relax”
17/30 characters used.
Uses the 30 characters
21/30 characters used.
Repeats title words: “letters”.
Adds new keywords
No words repeated from the title.
First paragraph is 74 characters.
Opens with a tight hook
First paragraph is 112 characters.
1,117 characters.
Enough substance
112 characters.
15 bullet lines, 7 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
No ratings yet.
1 ratings.
Enough ratings to be trusted
0 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 220 days ago.
Updated recently
Last update 389 days ago.
181 characters of release notes.
Release notes say something
Generic notes: “The issues at app launch have been resolved”
1 language.
Localised listing
6 languages.
233 MB.
Reasonable download size
31 MB.