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Two listings. One rope.

Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.

Expense Tracker - Soldi
Parker: Expense Tracker Budget
Expense Tracker - Soldi icon

Expense Tracker - Soldi

Alex Martinez

6,460m73/100 · Camp II
Full audit →
+354 m ahead
Parker: Expense Tracker Budget icon

Parker: Expense Tracker Budget

Bill Organizer & Money Tracker

6,814m77/100 · High Camp
Full audit →
Section by section
82
Title ▶
100
60
Description ▶
72
64
◀ Screenshots
36
78
Ratings
78
76
Freshness ▶
100
75
Reach
75
The numbers
4.85Rating4.85
67Ratings137
6Screenshots3
11 days agoLast update10 days ago
8Languages9
62 MBSize86 MB
Keywords in title + subtitle

Only Expense Tracker

Both fight for

Check by check
Improve

23/30 characters used.

Title
Uses the 30 characters
Good

30/30 characters used.

Good

Keyword part: “Soldi”.

Title
Carries a keyword, not only a brand
Good

Keyword part: “Expense Tracker Budget”.

Good

No filler words.

Title
No wasted words
Good

No filler words.

No data

Could not read the store page.

Subtitle
Has a subtitle
Good

“Bill Organizer & Money Tracker”

No data

Could not read the store page.

Subtitle
Uses the 30 characters
Good

30/30 characters used.

No data

Could not read the store page.

Subtitle
Adds new keywords
Improve

Repeats title words: “tracker”.

Fix

First paragraph is 420 characters.

Description
Opens with a tight hook
Improve

First paragraph is 323 characters.

Good

2,710 characters.

Description
Enough substance
Good

1,515 characters.

Good

20 bullet lines, 12 paragraph breaks.

Description
Easy to scan
Good

12 bullet lines, 8 paragraph breaks.

Fix

No user counts, press or awards mentioned.

Description
Shows social proof
Fix

No user counts, press or awards mentioned.

Improve

6/10 iPhone screenshots.

Screenshots
Fills the 10 screenshot slots
Fix

3/10 iPhone screenshots.

Good

First screenshots are portrait.

Screenshots
Portrait panels up front
Good

First screenshots are portrait.

Fix

0 iPad screenshots.

Screenshots
iPad screenshots
Fix

0 iPad screenshots.

Good

4.85 average.

Ratings
Rating of 4.5 or higher
Good

4.85 average.

Fix

67 ratings.

Ratings
Enough ratings to be trusted
Fix

137 ratings.

No data

No recent written reviews available.

Ratings
Recent reviews are positive
No data

No recent written reviews available.

Good

Last update 11 days ago.

Freshness
Updated recently
Good

Last update 10 days ago.

Fix

Generic notes: “- Bug fixes and improvements”

Freshness
Release notes say something
Good

230 characters of release notes.

Improve

8 languages.

Reach
Localised listing
Improve

9 languages.

Good

62 MB.

Reach
Reasonable download size
Good

86 MB.