Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Pocket: Budget & Expense Track
Goose: Manual Expense TrackerGoose: Manual Expense Tracker
Income & Budget Spend Forecast
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Budget & Expense Track”.
Carries a keyword, not only a brand
Keyword part: “Manual Expense Tracker”.
No filler words.
No wasted words
No filler words.
“Money, Savings & Bill Planner”
Has a subtitle
“Income & Budget Spend Forecast”
29/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 73 characters.
Opens with a tight hook
First paragraph is 65 characters.
2,445 characters.
Enough substance
3,103 characters.
8 bullet lines, 10 paragraph breaks.
Easy to scan
11 bullet lines, 16 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
5.00 average.
6 ratings.
Enough ratings to be trusted
3 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 36 days ago.
Updated recently
Last update 14 days ago.
Generic notes: “Bug fixes and improvements to app performance.”
Release notes say something
315 characters of release notes.
1 language.
Localised listing
2 languages.
16 MB.
Reasonable download size
79 MB.