Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Milo: Your Money Guide
Ditch: Pay Off Debt FasterDitch: Pay Off Debt Faster
Automate Payoff & Track Debt
22/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Your Money Guide”.
Carries a keyword, not only a brand
Keyword part: “Pay Off Debt Faster”.
No filler words.
No wasted words
No filler words.
“The money app for your 20s”
Has a subtitle
“Automate Payoff & Track Debt”
26/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “money”.
Adds new keywords
Repeats title words: “debt”.
First paragraph is 118 characters.
Opens with a tight hook
First paragraph is 241 characters.
1,516 characters.
Enough substance
2,093 characters.
7 bullet lines, 4 paragraph breaks.
Easy to scan
9 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.84 average.
Rating of 4.5 or higher
4.83 average.
1,409 ratings.
Enough ratings to be trusted
3,150 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 10 days ago.
267 characters of release notes.
Release notes say something
Generic notes: “Bug fixes, and other UI changes.”
1 language.
Localised listing
1 language.
124 MB.
Reasonable download size
80 MB.