Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Budget Tracker - Brim
Control: Budget Tracker21/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Brim”.
Carries a keyword, not only a brand
Keyword part: “Budget Tracker”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 31 characters.
Opens with a tight hook
First paragraph is 148 characters.
2,843 characters.
Enough substance
1,673 characters.
13 bullet lines, 15 paragraph breaks.
Easy to scan
38 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.40 average.
Rating of 4.5 or higher
4.11 average.
5 ratings.
Enough ratings to be trusted
9 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 12 days ago.
Updated recently
Last update 2 days ago.
416 characters of release notes.
Release notes say something
529 characters of release notes.
20 languages.
Localised listing
20 languages.
87 MB.
Reasonable download size
49 MB.