Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Flowfy: Budget & Expenses
Milo: Your Money Guide25/30 characters used.
Uses the 30 characters
22/30 characters used.
Keyword part: “Budget & Expenses”.
Carries a keyword, not only a brand
Keyword part: “Your Money Guide”.
No filler words.
No wasted words
No filler words.
“Manage Personal Budgets”
Has a subtitle
“The money app for your 20s”
23/30 characters used.
Uses the 30 characters
26/30 characters used.
Repeats title words: “budgets”.
Adds new keywords
Repeats title words: “money”.
First paragraph is 372 characters.
Opens with a tight hook
First paragraph is 118 characters.
2,471 characters.
Enough substance
1,516 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
7 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.45 average.
Rating of 4.5 or higher
4.84 average.
42 ratings.
Enough ratings to be trusted
1,405 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 14 days ago.
562 characters of release notes.
Release notes say something
267 characters of release notes.
6 languages.
Localised listing
1 language.
51 MB.
Reasonable download size
124 MB.