Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
LILA Money App
Shanshi: Expense TrackerShanshi: Expense Tracker
Daily budget & who owes you
14/30 characters used.
Uses the 30 characters
24/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Expense Tracker”.
Contains filler: “app”.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Daily budget & who owes you”
7/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 204 characters.
Opens with a tight hook
First paragraph is 222 characters.
2,079 characters.
Enough substance
3,237 characters.
5 bullet lines, 13 paragraph breaks.
Easy to scan
12 bullet lines, 19 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
9 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
5.00 average.
2 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 51 days ago.
Updated recently
Last update 1 days ago.
144 characters of release notes.
Release notes say something
Generic notes: “Performance was optimized.”
1 language.
Localised listing
3 languages.
98 MB.
Reasonable download size
57 MB.