Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
20/30 characters used.
Uses the 30 characters
18/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Casino”.
No filler words.
No wasted words
No filler words.
“Lucky Spins, Big Rewards”
Has a subtitle
“SPIN. WIN. GOLD. REPEAT”
24/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “gold”.
First paragraph is 167 characters.
Opens with a tight hook
First paragraph is 43 characters.
2,278 characters.
Enough substance
1,850 characters.
3 bullet lines, 9 paragraph breaks.
Easy to scan
6 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.67 average.
11,502 ratings.
Enough ratings to be trusted
10,217 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 89 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Bugs Fixed and Optimize performance”
Release notes say something
Generic notes: “Fix bugs”
1 language.
Localised listing
1 language.
263 MB.
Reasonable download size
100 MB.