Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Order photo prints & gifts”
Has a subtitle
“1hr Prints at CVS & Walgreens”
26/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “photo”.
Adds new keywords
Repeats title words: “prints”.
First paragraph is 195 characters.
Opens with a tight hook
First paragraph is 297 characters.
1,394 characters.
Enough substance
3,935 characters.
6 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
8 iPad screenshots.
2.53 average.
Rating of 4.5 or higher
4.81 average.
47 ratings.
Enough ratings to be trusted
110,582 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1167 days ago.
Updated recently
Last update 12 days ago.
Generic notes: “Various bug fixes and performance improvements”
Release notes say something
570 characters of release notes.
4 languages.
Localised listing
7 languages.
59 MB.
Reasonable download size
79 MB.