Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
18/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Casino”.
No filler words.
No wasted words
No filler words.
“Real Prize Slot Machine Game”
Has a subtitle
“SPIN. WIN. GOLD. REPEAT”
28/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “gold”.
First paragraph is 136 characters.
Opens with a tight hook
First paragraph is 43 characters.
1,935 characters.
Enough substance
1,850 characters.
3 bullet lines, 10 paragraph breaks.
Easy to scan
6 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.64 average.
Rating of 4.5 or higher
4.67 average.
17,048 ratings.
Enough ratings to be trusted
10,217 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Bug fixes and performance improvements.”
Release notes say something
Generic notes: “Fix bugs”
1 language.
Localised listing
1 language.
170 MB.
Reasonable download size
100 MB.