Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Spirit Box SBX Ghost Talker
GhostTube EVP27/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 387 characters.
Opens with a tight hook
First paragraph is 627 characters.
946 characters.
Enough substance
2,705 characters.
7 bullet lines, 9 paragraph breaks.
Easy to scan
11 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
2.75 average.
Rating of 4.5 or higher
4.70 average.
52 ratings.
Enough ratings to be trusted
681 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 12 days ago.
Updated recently
Last update 7 days ago.
256 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements”
1 language.
Localised listing
29 languages.
17 MB.
Reasonable download size
64 MB.