Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Calendar for Nextcloud”
Has a subtitle
Could not read the store page.
22/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “calendar”, “nextcloud”.
Adds new keywords
Could not read the store page.
First paragraph is 81 characters.
Opens with a tight hook
First paragraph is 243 characters.
1,095 characters.
Enough substance
1,632 characters.
5 bullet lines, 7 paragraph breaks.
Easy to scan
11 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.67 average.
Rating of 4.5 or higher
4.55 average.
3 ratings.
Enough ratings to be trusted
429 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 8 days ago.
996 characters of release notes.
Release notes say something
Generic notes: “• Fixed loading issues in some conversations • Other bug fixes and per…”
9 languages.
Localised listing
29 languages.
52 MB.
Reasonable download size
122 MB.