Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
TheMorningThread
The Social-AppOnly TheMorningThread
Both fight for
No overlap. These two are not chasing the same searches.
Only The Social
16/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “App”.
No filler words.
No wasted words
Contains filler: “app”.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 64 characters.
62 characters.
Enough substance
2,066 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
3 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
0 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
5.00 average.
1 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 257 days ago.
Generic notes: “push notifications”
Release notes say something
161 characters of release notes.
1 language.
Localised listing
1 language.
78 MB.
Reasonable download size
30 MB.