Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Salo: Money Manager
Menudo - Budget & Expense19/30 characters used.
Uses the 30 characters
25/30 characters used.
Keyword part: “Money Manager”.
Carries a keyword, not only a brand
Keyword part: “Budget & Expense”.
No filler words.
No wasted words
No filler words.
“Wallets, budgets and goals”
Has a subtitle
“Money Tracker & Planner”
26/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 55 characters.
Opens with a tight hook
First paragraph is 76 characters.
2,544 characters.
Enough substance
2,904 characters.
0 bullet lines, 10 paragraph breaks.
Easy to scan
9 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
1 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
4.69 average.
2 ratings.
Enough ratings to be trusted
13 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 1 days ago.
719 characters of release notes.
Release notes say something
Generic notes: “bug fixes and improvements”
2 languages.
Localised listing
1 language.
63 MB.
Reasonable download size
74 MB.