Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Telegram Messenger
Signal - Private MessengerSignal - Private Messenger
Say “hello” to privacy.
18/30 characters used.
Uses the 30 characters
26/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Private Messenger”.
No filler words.
No wasted words
No filler words.
“Fast. Secure. Powerful.”
Has a subtitle
“Say “hello” to privacy.”
23/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 167 characters.
Opens with a tight hook
First paragraph is 163 characters.
3,036 characters.
Enough substance
1,376 characters.
0 bullet lines, 13 paragraph breaks.
Easy to scan
7 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.01 average.
Rating of 4.5 or higher
4.73 average.
281,804 ratings.
Enough ratings to be trusted
1,093,527 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 20 days ago.
Updated recently
Last update 1 days ago.
Generic notes: “Bug fixes, minor improvements, and more.”
Release notes say something
187 characters of release notes.
19 languages.
Localised listing
44 languages.
232 MB.
Reasonable download size
210 MB.