Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Benefitplace
Benefits by WEXOnly Benefitplace
Both fight for
No overlap. These two are not chasing the same searches.
12/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Finance”
8/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 74 characters.
Opens with a tight hook
First paragraph is 245 characters.
1,229 characters.
Enough substance
1,383 characters.
12 bullet lines, 5 paragraph breaks.
Easy to scan
17 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.62 average.
Rating of 4.5 or higher
4.21 average.
30,224 ratings.
Enough ratings to be trusted
12,570 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 18 days ago.
Generic notes: “Various fixes and improvements”
Release notes say something
Generic notes: “Version 320.0 provides you with: Security updates Bug fixes”
3 languages.
Localised listing
1 language.
71 MB.
Reasonable download size
32 MB.