Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
22/30 characters used.
Uses the 30 characters
6/30 characters used.
Keyword part: “Life Climbing”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Your Worldwide Climbing Guide”
Has a subtitle
“Climbing and Ski Guidebooks”
29/30 characters used.
Uses the 30 characters
27/30 characters used.
Repeats title words: “climbing”.
Adds new keywords
No words repeated from the title.
First paragraph is 259 characters.
Opens with a tight hook
First paragraph is 450 characters.
2,112 characters.
Enough substance
1,149 characters.
4 bullet lines, 10 paragraph breaks.
Easy to scan
0 bullet lines, 3 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
5 iPad screenshots.
2.72 average.
Rating of 4.5 or higher
2.24 average.
47 ratings.
Enough ratings to be trusted
25 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 387 days ago.
Updated recently
Last update 945 days ago.
Generic notes: “- Fixed issue with opening hours in gyms”
Release notes say something
100 characters of release notes.
12 languages.
Localised listing
1 language.
150 MB.
Reasonable download size
86 MB.